Advantages and costs of virtualization

Many businesses find virtualization to be a cost-effective alternative to purchasing new hardware. Previously, it was necessary to allocate a new server for new applications. Now, virtual servers can run multiple operating systems and applications, eliminating hardware costs and optimizing software deployment and data backup. Find out if virtualizing your IT infrastructure is right for […]

Boost your marketing and promotion with social media

Marketing and promotion has evolved greatly through the years, especially in the era of social media. Social media is proving to be the present and future of marketing, and with the following tools, your business can harness its full potential. Having great content on your site is the magnet that attracts visitors. However, when there […]

Three types of business dashboards

Dashboards allow you to better understand your customers and easily make informed business decisions. But with many types of dashboards out there, each serving a unique purpose, how do you determine which one is best for your company? We’ve listed three types of the most widely used dashboards below. Strategic dashboards Ideal for senior managers […]

5 Tips for securing your email account

Email is one of the best things the internet has made possible. We use email to signup for websites, apply for jobs, make payments, and many more. But email users also run the risk of account hijacking, malware attacks, and other cyberthreats. To secure your emails, follow these crucial tips. Use separate email accounts Most […]

Increase your leads by automating SMB marketing

Marketing automation was once a technology reserved for mega-corporations. Fortunately, the IT industry is making business tools cheaper and more accessible all the time. Nowadays, if you’re a small business owner, you’d have to be crazy to pass up all that marketing automation has to offer. If you haven’t already implemented this wonderfully profitable technology, […]

Instagram audience: Turn them into customers

Did you know that your followers on Instagram are a goldmine for potential sales? But posting photos with a few filters is not enough to do the job. Turning your Instagram followers into buyers needs more than just a bunch of pretty images; it demands some marketing strategies to engage your followers and attract potential […]

Guarding your company’s data

Some of the most well-known companies in the world have been victims of cyberattacks, including Sony Pictures, Home Depot, Adobe, and eBay. While major corporations are high-profile targets for hackers, small- and medium-sized businesses are not exempt, so they need to secure their networks and data. It may be difficult or impossible to undo any […]

Lower your data center bills

Data centers can be costly, more so if they quickly drain your resources. How much do you spend on them every month? Don’t be afraid to calculate your expenses since there’s a lot you can do to keep costs under control. Here are a few suggestions to keep in mind.  Perform an energy audit There’s […]

Flood-proof your business technology now

In 2018, eight hurricanes left a trail of devastation that destroyed homes and businesses. Things aren’t looking bright in 2019, as experts have warned that major hurricanes will likely occur this year, too. Businesses looking to avoid the effects of Hurricanes Harvey and Irma from years past must build a solid disaster recovery (DR) plan […]