Here’s how marketing automation increases leads

Marketing automation has become an essential part of every business’s marketing strategy. Thanks to innovations in IT, business marketing tools have become more affordable for small retailers, online sellers, and other mom-and-pop operations. Don’t pass up the opportunity to maximize all the marketing automation tools available that can increase your leads and give you these […]

How you keep your email account safe

Everyone uses email to send and receive sensitive information, making it an attractive target for cyberattacks. The importance of email security is vital to your company’s operations, so applying the following tips can dramatically reduce your exposure to hackers and malware. Use separate email accounts Most people use a single email account for all their […]

How to choose the best MSP

Business owners are increasingly realizing the importance of adopting efficient, flexible, and cost-effective IT systems. But as customers’ expectations rise, IT becomes far too complex and demanding for businesses to manage alone. This is why many companies outsource their IT needs to a managed IT services provider (MSP). MSPs defined MSPs are companies composed of […]

The threat of distributed spam distraction

You wouldn’t think that cybercriminals would carry out their nefarious schemes in plain sight — except that they do and you’ve probably already fallen victim to them. Learn all about a scheme called distributed spam distraction (DSD) and how malicious actors are using it to steal valuable information from their victims. What is DSD? DSD […]

Ignore these outdated disaster recovery myths

Disaster recovery (DR) used to be an expensive solution that relied predominantly on tape backups. Today, cloud computing has dramatically changed the DR landscape, affording even small- and medium-sized businesses cheaper and more reliable DR solutions. Unfortunately, there are still a number of misconceptions about DR. Here are three myths that no longer apply. Myth […]

It’s time to rethink your password strategy

In 2003, the National Institute of Standards and Technology (NIST) stated that strong passwords should consist of upper- and lowercase letters, numbers, and symbols. Recently, however, the institute reversed its stance. Find out why and learn what their new recommendations are for creating strong passwords. The problem The issue isn’t that the NIST advised people […]

Why it pays to have a good-looking website

In a recent survey of 1,800 customers, 42% said they’re “very unlikely” to purchase from ugly websites. That’s not so surprising. After all, there are plenty of competitors’ websites that are more visually appealing and user-friendly that they can visit. If your business website fails to make a critical good first impression, it could lose […]

A closer look at fileless malware

To avoid detection by anti-malware programs, cybercriminals are increasingly abusing legitimate software tools and programs installed on computers to initiate attacks. They use fileless malware to infiltrate trusted applications and issue executables that blend in with normal network traffic, IT processes, and system administration tasks while leaving fewer footprints. Ultimately, your business could be at […]

Dress your website for success

When people visit websites, first impressions count. Wow your audience by following our tips. Make a statement with professional photographs Before site visitors read what’s on your website, they assess it by checking out your images. A picture is indeed worth a thousand words, but are those words truly what you want to convey to […]

Monitoring your employees online: Is it a good idea?

The question of monitoring your employees’ computers is a tricky one. Some say such a practice is unethical. But it can also be a way to prevent data breaches. Find out the pros and cons of monitoring your employees’ online behavior by reading this blog. And should you decide your business needs employee monitoring, we […]