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How to make the most of your CRM

How to make the most of your CRM

Building a rapport with customers has never been easier with customer relationship management (CRM) software. You can track contact information, buying preferences, and sales patterns. It’s a must-have for all sales and marketing teams. But if this is the first time you’re using CRM software, try adopting the following best practices.

Citrix integrates with Google Cloud

Citrix integrates with Google Cloud

With feature-rich cloud applications like Docs and Slides in G Suite, users can work whenever and wherever they want from any internet-connected device. To help businesses get more out of their cloud platform, Google announced that they are working with Citrix to run virtual desktops and applications in a cloud-hosted environment.

Easily back up and sync with Google’s new app

Easily back up and sync with Google’s new app

For many businesses, applications like Google Drive are heaven-sent. They make managing files and photos much easier and safer than manually saving them in external disk drives. That said, backing up all files remains a burden to those who have files stored on several devices and can’t seem to transfer these files onto Google Drive or any other cloud platform.

Amazon Web Services’ new virtual desktops

Amazon Web Services’ new virtual desktops

If your business is considering cloud virtual desktops, you’ve undoubtedly looked into Amazon Web Services. AWS offers one of the most reliable and easily accessible options on the market, including the recent release of high-powered machines with direct access to Amazon’s data centers.

Productivity tip: email automation

Productivity tip: email automation

If you have ever received what looked like a personalized email from a huge corporation, there’s a good chance it was actually written with the help of an email automation platform. Email automation saves time and money while strengthening customer relationships, and contrary to popular belief, it is well within most SMB budgets.

Your SMB needs these Facebook tools

Your SMB needs these Facebook tools

Facebook is like a Swiss Army knife, practical and featureful. But did you know that Facebook has hundreds of built-in marketing features that 1.8 billion users worldwide are mostly oblivious to? With that in mind, here are four Facebook features you can use to boost your SMB’s social marketing efforts:

Audience Insights tool
This free tool is designed to help businesses learn more about their target audience.